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thortful

Whatever the occasion, nail it with a card that has heaps of emotional impact.

There are millions of greeting cards, but very few card selling brands. Thortful is changing that.

We’ve engineered their brand identity, with a brand-focused campaign that disrupts the category and makes Thortful cut-through.

The campaign has put Thortful into orbit using TV, radio, digital, paid and organic social. It’s early days, but the initial brand tracking results and commercial figures look strong.

Valentine’s Day sales beaten. Awareness up – increasing to 27%. Public opinion of Thortful up 49%.